Case Study
Developing Liverpool’s Housing Strategy 2024–2030
Producing a new housing strategy for Liverpool City Council.
The Brief
Liverpool City Council commissioned Campbell Tickell to produce a new Housing Strategy – the first in over a decade – amid rising homelessness and demand for affordable, accessible homes. Our work comprised an evidence review, wide engagement, drafting and consultation, creating a citywide vision and framework focused on quality homes, stronger neighbourhoods, sustainability and improved access to suitable housing.
Background
Liverpool faces severe housing pressures driven by deprivation, population growth, low incomes and ageing, poor‑quality stock. With 62% of residents in highly deprived areas, 40,000 households in fuel poverty and 44,000 non‑decent homes, demand far exceeds supply. Over 11,500 homes stand vacant, 15,500 seek affordable housing, and homelessness has surged, with rough sleeping up 141% and 747 households in temporary accommodation.
Our Approach
01
Evidence Review and Analysis: We completed a wide-ranging analysis of demographic trends, health inequalities, affordability pressures, and planning pipeline capacity.
02
Comprehensive Engagement Programme: The strategy was shaped by extensive engagement, including 60+ interviews with councillors, officers, housing associations , developers and voluntary organisations; a citywide resident survey (570 early-stage responses + 544 formal consultation responses); 10 focus groups with under-represented and vulnerable groups; workshops with RPs, a private landlord webinar, and outreach via 50 community locations; and input from key system leaders including Homes England and the Liverpool City Region Combined Authority.
03
Strategy Development and Delivery Planning: We translated insights into a structured strategic framework supported by a detailed delivery plan.
The Results
Our work resulted in a clear, evidence-led strategy that sets a pathway to deliver at least 8,000 new homes by 2027 with improved viability frameworks and stronger expectations for affordable housing; provides a robust plan for addressing poor housing quality, empty homes and neighbourhood decline; embeds health and sustainability, including retrofit, hazard reduction, and active travel planning; and improves pathways for vulnerable residents, including care leavers, disabled people, refugees and survivors of domestic abuse.
The resulting strategy establishes strong governance, partnership structures and measurable indicators to track progress. Taken together, the strategy, appendices and consultation findings provide Liverpool with a credible, community-anchored blueprint for transforming its housing system over the next decade.
Related
Key Contact
If you would like to discuss our work, please get in touch.
Maggie Rafalowicz
Director
James McHugh
Senior Consultant
